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Based on this information, it provides the most optimal picture quality settings to deliver better depth and detail.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003cstrong\u003ePerfect Black even in bright or dark spaces\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003ePerfect Black is UL-verified and delivers true black levels to enhance perceived brightness and contrast, whether it's bright or dark around you.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003cstrong\u003ePerfect Colour\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e100% Colour Volume and 100% Colour Fidelity certified. 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Based on this, it adjusts your audio mix to match your environment.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003cstrong\u003eAI Magic Remote completes the AI\u003c\/strong\u003e experience\u003c\/p\u003e \u003cp\u003eControl your TV easily with AI magic remote — no extra device needed! With a motion sensor and scroll wheel, point and click to use it like an air mouse or simply speak for voice commands.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003cstrong\u003eAI Voice ID\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eLG AI Voice ID recognizes each user's unique voice signature and offers personalized recommendations the moment you speak.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e\u003cstrong\u003eAI Search\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eAsk your TV anything. Built-in AI recognizes your voice and swiftly provides personalized recommendations to your requests. 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Free.\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eLG's exclusive streaming service, LG Channels, puts a wide selection of live and on-demand channels at your fingertips for free.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003cstrong\u003eGaming Portal turns your TV into the ultimate gaming hub\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003ePlay thousands of games directly on your LG TV with access to GeForce NOW, Amazon Luna, Blacknut, Boosteroid and now Xbox app! Enjoy a wide variety of gaming experiences—from AAA titles with gamepad to casual games playable with your remote.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e \u003cstrong\u003eUltimate Gameplay\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eExperience peak gaming with G-Sync compatibility, 0.1ms Pixel Response Time, and AMD FreeSync Premium. 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Some apps and services might not be accessible right away and might need a firmware update to become accessible. Costco's warranty does not cover the availability or fees associated with running apps.\u003c\/em\u003e\u003c\/p\u003e \u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":57002890297727,"sku":"580506","price":3618.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/cherishlewis.co.uk\/products\/lg-oled83b56la-83-inch-oled-4k-ultra-hd-smart-tv-1","provider":"CHERISH LEWIS","version":"1.0","type":"link"}